ROI is the Wrong Metric for AI Success - Here’s What to Track Instead
Published on: 29/04/2025
Illustration of a checklist with crossed-out 'ROI' and highlighted terms like 'impact' and 'innovation'
MarketingToolsGen AIMachine Learning
Illustration of a checklist with crossed-out 'ROI' and highlighted terms like 'impact' and 'innovation'
Concept image depicting the shift from ROI to new metrics such as scalability, speed of deployment, and AI integration success.
Digital graphic showing demand for AI professionals outpacing supply
Discover why implementing AI without proper oversight is a recipe for failure.