Show Me the ROI: The Executive Reality Check on Generative AI Value

Show Me the ROI: The Executive Reality Check on Generative AI Value

Show Me the ROI: The Executive Reality Check on Generative AI ValueKristi Perdue
Published on: 03/06/2025

Executives are asking tough questions about AI. This guide provides a practical reality check on the ROI of generative AI technologies in business.

Gen AI
No More Pilots: Why Generative AI Needs to Leave the Sandbox

No More Pilots: Why Generative AI Needs to Leave the Sandbox

No More Pilots: Why Generative AI Needs to Leave the SandboxKristi Perdue
Published on: 20/05/2025

Explore the hidden costs and limitations of AI pilot programs—and why staying in the sandbox is holding your organization back from innovation.

Gen AIStrategy
ROI is the Wrong Metric for AI Success - Here’s What to Track Instead

ROI is the Wrong Metric for AI Success - Here’s What to Track Instead

ROI is the Wrong Metric for AI Success - Here’s What to Track InsteadKristi Perdue
Published on: 29/04/2025

Illustration of a checklist with crossed-out 'ROI' and highlighted terms like 'impact' and 'innovation'

MarketingToolsGen AIMachine Learning
ROI is the Wrong Metric for AI Success - Here’s What to Track Instead

ROI is the Wrong Metric for AI Success - Here’s What to Track Instead

ROI is the Wrong Metric for AI Success - Here’s What to Track InsteadKristi Perdue
Published on: 28/04/2025

Concept image depicting the shift from ROI to new metrics such as scalability, speed of deployment, and AI integration success.

FuturePromptingGen AI